Once I graduated and moved back home to Atlanta, I accepted a position to work as a Social Media Ambassador for Imagine Media. Working for Imagine has been one of the most eye-opening experiences for me so far. Prior to the Ambassador Program, I had zero hands-on experience working for a marketing agency and hardly any experience with marketing tools. However, it has taught me how to work in a variety of marketing platforms that will be useful for my future career. I learned that gaining knowledge and challenging yourself will lead you in the right direction.
I have been an ambassador with Imagine Media Consulting since the end of August (seriously, where has the time gone?) and enjoyed every minute of it. Starting out as a journalism major at Georgia Southern University, I switched to public relations the end of my sophomore year. Making that switch was the best decision and I haven’t looked back since.
Earlier this month the Imagine Media team hosted our eighth Double Tap the Keg event. We invited five panelists to the stage to discuss a trending topic: Company Culture. Our panelists came from a variety of backgrounds and shared a great deal of insight on how to attract and retain employees as well as foster or evolve a company’s culture. The panel included Billy Boughey, Jackie Velez, Nikki Strickland, Ryan Tuttle, and Josh Sweeny. All participants contributed to a great conversation around culture and left the audience feeling inspired. ICYMI, we’ve rounded up some key culture-takeaways from the evening.
it’s time to recap another leg in my Remote Year journey: month 4 in Prague, and the end of the European portion of the year. Prague is truly a fairly tale come to life, with castles and palaces, old fortresses, beautiful architecture everywhere you look and tons of hidden gems. I think I’ve said it just about every month, but Prague might be my favorite city so far. Check out some of the lessons learned, adventures had and discoveries made throughout my time here so far.
Most professionals might be familiar with core values as a list of abstract words that get posted on the wall in your office, introduced to you during your orientation and then never heard of again. At Imagine Media we approach our core values with sincerity and they are part of our daily conversations, celebrations and goals. This is why it was huge news last week when our leadership team announced that we were going to make some changes to our core values. The updates included shortening the descriptions of each core value in order to make them more memorable and changing our I-word from “Innovative” to “Integrity.” Given that we live and breathe these core values, it was very important to our leadership team to know that these were still values that resonated with us as a whole. The team was excited about these small, but mighty changes to our guiding truths. So how do we put these values into practice? Check out this list of ways that the Imagine Media team incorporates core values into our everyday processes and long term goals.
This quarter the Imagineers have been working hard on a new concept that we’ve introduced to the Imagine Media culture: Imagine University. Each week we have collaborated as a team to create emails that will be sent out to our new hires in a drip campaign style over the first three months of their time with us. Each weekly email has a theme and subsections that expand upon that theme. The teammates receive the emails on Monday and to reinforce the learning, each email also has action items that the teammate will be responsible for completing by the end of the week. We’ve found that this system of information delivery is working well to help our new teammates assimilate into the Imagine Media culture.
Oh, Split. *Insert all of the heart-eye emojis here.* Beachfront living has provided some of my favorite experiences of the year so far, but also some of the biggest challenges. Overall, Split, and Croatia in general, has been an incredible place to spend a month and, as always, I learned a lot about this part of the world and myself throughout my time here!
Meet Rachel, our Social Media Ambassadors!
Rachel graduated from Auburn University (War Eagle!) where she studied marketing. She is passionate about relationships and all things creative, which is what brought her to Imagine! Rachel will be supporting our Food and Beverage Pod.
Rachel loves meeting new people and is incapable of walking past a dog without petting it. When she’s not working, you can find her having a game night with her friends, buying yet another book she probably won’t finish, or practicing calligraphy.
Story By: Rachel Knights