LinkedIn has announced a new update that includes an essential algorithm change for users. Recently, they noticed less engagement on feeds which has led to fewer people posting updates. This caused bigger companies to consume user’s feeds which is not the end goal. Users tend to want to see posts from people they know on their feeds rather than top competitors.
While it might seem strange to base LinkedIn strategies on a book first published in the 1930s, some advice never goes out of style. How to Win Friends and Influence People by Dale Carnegie is the perfect inspiration for simple but savvy ways to build your LinkedIn presence and connect with customers and colleagues.
Millennials continue to be one of the internet’s favorite topics, with information on everything from decoding their workplace habits to a millennial Bible translated into emojis (no joke). In fact, according to LinkedIn’s new data on the demographic, there are almost 44,000 articles written about millennials online and 16 million searches for the keyword “millennial.”
Us Imagineers know that Social Media is all about constantly learning. Whether it be a new update, new social platform, brushing up on our advertising knowledge, challenging ourselves creatively, or so much more, being a Social Media guru certainly takes work. With new client SecurAmerica came a new challenge for our team – Mastering the Art of LinkedIn Marketing.