marketing trends

Customer Personas: More than Your Target Audience [Infographic]

Customer Personas: More than Your Target Audience [Infographic]

In our previous blog post, we took a look at the difference between….How Customer Personas are Different from Target Audience and Why They're Important. Let’s take a deeper look at what a break down of these would look like using means we can all relate to: sweets!

New Partner: Marc Nolan

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We are so excited to introduce our new partner, Marc Nolan, to the Imagine Media Family! Marc Nolan is shoe brand that brings together well-crafted shoes to fashionable men for modest prices.

 

Marc Nolan aims to bring substantive and stylish shoes to the men’s footwear market – shoes without luxury price tags. Marc Nolan encompasses the past, present and future through 20 years combined fashion industry experience, a focus on modern design and the hope for growing generations through Nolan.

We are so excited to work alongside with the Marc Nolan team! Please join us in welcoming them and follow along on Instagram and Facebook! 

 

Story by: Amanda Carneglia

Imagine Recap: Last Week in Social Media News

Imagine Recap: Last Week in Social Media News

The top stories in social media last week

Top 7 Social Media Trends & Features for Professional Services

Top 7 Social Media Trends & Features for Professional Services

Think social media isn't right for your B2B or professional services business? Before you say yes, check out our list of the top 7 trends and features available on social media platforms right now that make it easier than ever to reach and engage with your audience, and achieve business goals.

Are YouTube Ads Right for Your Business?

Are YouTube Ads Right for Your Business?

Overall, YouTube ads help advertisers address one of the biggest challenges in marketing: choosing where to advertise in today’s crowded landscape. As the second-largest search engine after Google and third-largest social media platform, YouTube draws huge numbers of users looking for all sorts of content and experiences– making it an ideal place to advertise for any number of business goals.

Why Your Email Marketing Matters

Why Your Email Marketing Matters

Are you questioning if your email marketing efforts are worth it? Well, it's time to stop wondering because according to a recent study, 20% of your company's revenue can be accredited to your e-blasts. 

Keeping up With Social Media Trends

Keeping up With Social Media Trends

Social media changes by the second. There are new platforms arising, endless updates and constant features being unveiled daily. It is easy to fall behind in this fast-paced environment, but thankfully there are endless resources that your brand can take advantage of so that you can remain competitive.

The Marketer's Social Media Survival Guide

The Marketer's Social Media Survival Guide

After years of testing the best strategies, we’ve compiled some tips to help you enjoy the benefits of social media without wasting precious time and effort.