Instagram’s new Branded Content Ads option is here to help brands make the most of Instagram marketing. The feature will now let companies promote any organic content posted by influencers, specifically partnerships and sponsored content.
Once you’ve decided upon your first collaboration (learn how to land your dream collaboration here), the next step is understanding what your options are and figuring out exactly what to pitch. It’s crucial to be confident and have a plan before heading into any negotiation.
If you weren’t able to make it to our Double Tap the Keg event earlier this week, this post is will help minimize your FOMO and fill you in on the most important lessons learned that night. If only we could transport Reformation beer (Cadence and Union were delicious) and gusto! tasty sweet potato chips for you to enjoy while reading this post, you could close your eyes and pretend that you’re in our rustic-chic office surrounded by some of the coolest, most successful influencers in Atlanta!