If you’re about to be swiping your credit card more frequently over the next few weeks, you’re not alone. Holidays are a busy time for shoppers - and marketers. A great deal of consumers will be shopping from brands they discovered on social media this year. But just how much does social media affect users spending habits around the holidays?
The holidays are almost here and if you’re anything like our office, you were playing holiday music on November 1st. Using the excitement that naturally generates around the holidays is a great way to increase engagement on your social media platforms. With the advertising field so saturated during the holiday season, we’ve rounded up some organic ways that you can get festive across social media.
according to Facebook, an average of 62% of surveyed people report doing most of their holiday shopping in December and 1 in 4 shoppers make their purchases between December 11-20. So for all the last-minute shoppers and advertisers out there, here are nine ways to optimize your social media this holiday season.