call to action

Read Here, We Promise You Won't Regret It.

Read Here, We Promise You Won't Regret It.

Ok, so we're hoping you won't and no, this was not a trick. It was actually a test; a test to see how well call-to-actions can actually work. So what is a call to action anyway? And how do you compel your followers or customers to perform a specific task or buy a certain product?