We’re breaking down why it’s worth it for your company to invest in creating a podcast.
At the start of 2018, Pinterest reached 175 million active monthly users. Of those, 40 percent of new sign-ups are men and the majority of active pinners are below 40. Don't make the mistake of writing off Pinterest too soon! Check out these five ways any business, and I mean ANY business, can use Pinterest to reach relevant audiences and marketing goals.
Instagram is a powerful platform that allows businesses to build relationships with their customers. One influential way for a business to create brand awareness on social media is to leverage partnerships with influencers. Branded content campaigns from these partnerships allow for users to hear about products from the influencers they already follow and trust. Recently, Instagram expanded their branded content tools for businesses, and here’s what you need to know…
Mindlessly posting content can raise brand awareness, but it is important to go one step further to decipher what story you are trying to tell. A simple (and fun) way to ensure that you are posting purposeful content is to create a content calendar.