Tips

Tips and Tricks: Maintaining A Busy Schedule

Tips and Tricks: Maintaining A Busy Schedule

One of the main problems that businessmen and women face in their daily lives is balancing their busy schedules. It is difficult to balance work life with home life, which adds unneeded stress on an already chaotic schedule. It’s important to keep yourself in check and make sure that you aren’t missing any tasks no matter how busy you may be.

Tips and Tricks: Instagram Promotions

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We recently covered types of promotions and how to play by Instagram’s rules when hosting giveaways. One of their rules is that you have to offer eligibility requirements:  here we’ll cover the five types and ways to participate in Instagram contests.

Like to win: For this type of contest, participants like a post to enter. This is the easiest of the five, but it heavily depends on the number of people reached. Be sure to schedule your post at a popular time to get it in front of your audience and make sure to direct followers to it in other posts or through Instagram stories.

Comment to win: To enter, participants comment on a post. This is a popular option for accounts hosting a giveaway. Commenting to enter is usually coupled with having to follow the page as well as tagging to win (see below).

Tag to win: For this entry, participants tag a friend in the comment section of a post to win. This is a perfect time to prompt your participants to share an interesting story, for them to tag their friends, etc. The options are endless. This method of entry can bring a lot of new traffic to your page and widen your exposure.

Repost to win: Participants repost a brands photo on their personal account and use a specific hashtag and/or tag the brand hosting to win. This is a great option to get your product out in front of a new audience.

Photo entries: With this method, participants enter by posting a photo to their personal account and using a hashtag to enter. This is a popular option for user generated content. Prompt participants to get creative when photographing your product or posting to enter.

Each of these methods of entry are just a starting point so you can also combine a couple (like the comment and tag to enter) -- and remember to get creative!

Story By: Tabita Strimbu

Top 7 Social Media Best Practices for Professional Businesses

Top 7 Social Media Best Practices for Professional Businesses

Social media is an excellent way to set your professional services business apart from the competition and to help meet company goals. But, as always, there is a right way and a wrong way to implement it. Check out these 7 best practices to set up your social media efforts for success.

Mood Boards 101

Mood Boards 101

When we begin our creative journey with a client, it often starts with a mood board. Mood boards are an effective way to communicate the high-level aesthetic before the more detailed creative process begins. This tool gives the client an expectation for what the finished project will look like and makes sure that everyone is on the same page from the start. Designing a mood board can be a challenge if you’ve never done it before. We’ve outlined a strategy for composing a mood board that you’ll be proud of and your client will love.

Flat Lays 101

Flat Lays 101

Flat lays are a staple of today’s Instagram Feeds. They serve as a means to showcase a product, tell a story, or express a mood. At Imagine Media, our creative team carefully designs flat lays for our partners. With each photoshoot, we continue to learn new tricks to make our flat lays look awesome, as well as challenge ourselves to be creative for the next time around. This style of photography is a great way to highlight products, celebrate holidays, and communicate themes. Based on our learning experience, we’ve gathered the fundamental steps to creating a flat lay.

SEO with Relevance Advisors

SEO with Relevance Advisors

Here at Imagine, a big part of our culture is our weekly Lunch & Learns. We are always eager to learn something new to elevate our skillsets. Last week, we were lucky enough to be joined by Benjamin Rudolph from Relevance Advisors. He is an SEO and marketing expert. The team was able to absorb so much information revolving around SEO, and we wanted to share some tips and tools that can help you improve SEO for your business.

6 Free Tools/Apps to Bring Your Instagram to the Next Level

6 Free Tools/Apps to Bring Your Instagram to the Next Level

If you didn’t already know, we love Instagram here at Imagine Media. It is a great platform for businesses to tell their story in an impactful, visual way. Here are some free tools and apps that can help bring your Instagram to the next level...

How to Use Social Media to Improve Your Travel Experience

How to Use Social Media to Improve Your Travel Experience

Summer is right around the corner, and with the heat waves comes a little extra free time. What better way to enjoy your summer than checking some destinations off your bucket list and taking a trip! If you have some much-needed vacation time coming up in the next few months, check out how social media can help plan and share your unforgettable memories with others.