Social Media Advertising

4 Reasons You Should Start Prepping Your Ads for the Holidays Now

4 Reasons You Should Start Prepping Your Ads for the Holidays Now

With holiday shopping driving sales for many industries, prepping for the season now can help set your social media strategy up for success. Here are a few reasons why you should start planning your holiday advertising strategy now. 

Platform by Platform: Understanding Where You Should Run Ads

Platform by Platform: Understanding Where You Should Run Ads

With so many choices on where to run social media ads, deciding which platform is best for you can be quite a task. Facebook, Instagram, Pinterest, LinkedIn, and Twitter all have options to run ads, and each platform prioritizes different kinds of objectives for ads. Choosing the right platform to run your ads can give you a better chance of success. 

How to Choose Your Instagram Advertising Placements

How to Choose Your Instagram Advertising Placements

According to Instagram, Stories attract more 300 million daily active users and, on top of that, they capture the full undivided attention of users as they view. However, users also discover new products and information and share their passions and interests in the Instagram Feed. So, how do advertisers choose where to place ads on Instagram?

Imagine Recap: Last Week in Social Media News

Imagine Recap: Last Week in Social Media News

The top stories in social media last week

9 Last Minute Holiday Advertising Tips

9 Last Minute Holiday Advertising Tips

according to Facebook, an average of 62% of surveyed people report doing most of their holiday shopping in December and 1 in 4 shoppers make their purchases between December 11-20. So for all the last-minute shoppers and advertisers out there, here are nine ways to optimize your social media this holiday season.

6 Advertising Tips to Make 2017 Your Best Holiday Season Ever

6 Advertising Tips to Make 2017 Your Best Holiday Season Ever

During the holidays, social media advertising offers more opportunities than ever to make your sales soar. Just follow these 6 tips and you’ll be well on your way sending 2017 out with a bang.