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6 Advertising Tips to Make 2017 Your Best Holiday Season Ever

6 Advertising Tips to Make 2017 Your Best Holiday Season Ever

During the holidays, social media advertising offers more opportunities than ever to make your sales soar. Just follow these 6 tips and you’ll be well on your way sending 2017 out with a bang.

Should Your Brand Advertise on Facebook or Instagram?

Should Your Brand Advertise on Facebook or Instagram?

Facebook advertising has the capability to run ads on both Facebook and Instagram. In fact, Facebook takes the guessing game out of things by optimizing the ads delivery. This automatic placement feature allows Facebook to find the most relevant people and cheapest results across both platforms. 

Facebook Messenger Ads: What to Expect

Facebook Messenger Ads: What to Expect

Earlier this month, Facebook announced the addition of ads to its Messenger app and all 1.2 billion of its users. The new ads, which will appear within a text conversation, will roll out to the first users by the end of the month.

Leveraging Facebook Ads for Your Business

Leveraging Facebook Ads for Your Business

Knowing that there are over two billion users on Facebook and that organic reach is sparse, most people and businesses have accepted the fact that Facebook Ads can be extremely powerful. 
So, hopefully, you are already taking advantage of Facebook ads since they can have a huge impact for your brand.  

Advertising Has Arrived for Instagram Stories

Advertising Has Arrived for Instagram Stories

The Imagine Media team is a BIG fan of Instagram Stories. So when Instagram announced it was rolling out Instagram ads to all advertisers earlier this week, we were really excited to see how this new ad format could help our clients. Read on for everything you need to know about Instagram Story ads:

LinkedIn Advertising 101

LinkedIn Advertising 101

So you’re interested in starting LinkedIn advertising? You came to the right place! LinkedIn has a strong advertising platform where brands can build awareness, recruit new employees, drive traffic to their website and establish thought leadership. If you’re just getting started, these tips will help make your first campaign a successful one.

Reach New Audiences on Facebook: The Power of People Who Like Your Page and Their Friends

Reach New Audiences on Facebook: The Power of People Who Like Your Page and Their Friends

Want to reach a new audience that is more likely to engage with your business and make purchases? “People who like your page and their friends” is a frequently overlooked way to reach new audiences on Facebook. 

Targeted Advertising: Creepy or Convenient?

Targeted Advertising: Creepy or Convenient?

Whether targeting is creepy or not is certainly not a new debate. But since I work with our clients on social media advertising everyday, audience targeting, and how it will be received, is something I think about a lot. Read more here.