How to Maximize Your Stories with Stickers

How to Maximize Your Stories with Stickers

Within Instagram Stories, the growing number of stickers are adding new, creative ways for brands to engage with their followers. Whether you’re looking to generate brand awareness, encourage a conversation or educate your audience, the diverse sticker selection offers endless opportunities to create content that matches your goals. We’ve explored some of the best ways to engage with our audience through Instagram Stories and have provided examples to show you how you can use stickers for your brand.

It’s Time to Focus on Content, Not “Likes”

It’s Time to Focus on Content, Not “Likes”

On just about every social media site, it’s all about the amount of Likes a person gets. Well, one of the biggest platforms for social media marketing, Instagram, might be doing away with the Like feature.

New Feature: Instagram Allows Brands to Turn Influencer Posts into Ads

New Feature: Instagram Allows Brands to Turn Influencer Posts into Ads

Instagram’s new Branded Content Ads option is here to help brands make the most of Instagram marketing. The feature will now let companies promote any organic content posted by influencers, specifically partnerships and sponsored content.

5 Tips for Picking Influencers Who Will Represent Your Brand Well

5 Tips for Picking Influencers Who Will Represent Your Brand Well

If you want to explore the influencer-marketing world, we’ve got you! We’ve gathered five tips to help you choose the influencers that will grow your audience.